The GRAD European Centre for Culture and Debate, also known as KC GRAD, was opened in 2009. It is situated in a warehouse dating from 1884 located in the neglected and rundown industrial neighborhood in the very heart of Belgrade. The KC GRAD building consists of two floors with an area of 397 square meters. It houses a large gallery space and art library on the upper floor. The Steve Austin café bar and the Gradstor art shop are located on the ground floor. Dejan Ubovic and Ljudmila Stratimirovic are the KC GRAD co-directors and co-founders.

The Big Gallery programme focuses on domestic and international contemporary art and design. After just one year of work the Big Gallery was awarded the status of an official Belgrade city gallery. Each year several exhibitions are produced by KC Grad and in addition they organise an annual open competition inviting all interested artists and curators to submit projects. The size of gallery isapproximately 160 square meters with a ceiling height of 3.6 meters.