The 35m2 is an artist run space and non-profit gallery for contemporary artistic activity. Since 2006 gallery has been directed by artists Petra Steinerová and Michal Pěchouček. In 2015 Tereza Záchová and František Fekete joined their collective. The gallery is focused mainly on progressive and young visual artists creating their solo projects, sometimes even their first ones. Nevertheless its program also provides a place for more established and experienced authors including international ones. The curatorial team gives an opportunity as free as possible to create and experiment to artists and emphasizes the importance of an originality of their artistic approach and visual thinking. The dialogue between curator and artist plays a key role within the process of making an exhibition. A selection of artists tries to be as open as can be regarding contemporary art.

The exhibition of the 35m2 gallery presents two young Czech emerging artist Juliana Höschlová and Šimon Kadlčák. They both embrace music field as an inspirational drive and use it with critical approach. The practice of multimedia artist Juliana Höschlová has been recently focused on critique of consumerism using subversive appropriation of its products and within linked ecological sorrow and its mediation through collective karaoke singing of sad pop songs, thus surveying the emancipatory potential of collective activities. Šimon Kadlčák draws an inspiration from psytrance and rave subcultures and in his painting he explores and interprets the visual language of them. His artistic strategies emphasize the imaginary but also stands a critical distance towards image and its agenda. The exhibition at Supermarket 2020, curated by František Fekete and Tereza Záchová from 35m2 gallery will bring them together as a two representatives of how can visual art link with music and shift the means of how popular music and subcultures functions within individual perception and impact of personal growth. The exhibition will have form of visual installation composed from Höschlová's and Kadlčák's paintings and objects, within creating an environment for Höschlová karaoke happening.